Predictions and trends for the industry by Yulia Zabazarnykh, Global Leader of Life Sciences & Healthcare Practice Group at InterSearch Worldwide.
To combat the current and future pandemics, preparedness and response present essential global public good. The coronavirus pandemic has exposed some of the fragility in globalisation and the risk posed to public health and wellbeing. It is important now more than ever for the world to work towards rigorous cooperation in healthcare systems, access, and delivery. The interconnectivity of the world makes this an important aspect of preparedness and readiness for future public health challenges.
Growing up, one phrase that was often used to motivate kids was the wise words “necessity is the mother of invention”! This has been proven time and again throughout human existence, whatever your faith and beliefs may be. As we face challenges, we find ways to cope, emotionally and physically. We use resources available to us to either change the situation or develop better and easier ways to mitigate challenging circumstances. This has been the truism of human existence. There is an inherent ability for us to adapt and change.
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